The Serbia striker's current deal will expire at the end of the season.
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Currently on over €8m-a-year at Juve, Vlahovic has been seeking to extend on similar terms.
However, Juve have been pushing Vlahovic to accept a pay-cut to bring him in line with the club's new wage structure.
Tuttosport says Juve are offering €6m-a-year to Vlahovic, with coach Luciano Spalletti urging both parties to find common ground.
As such, Juve chief Damien Comolli is now speaking with Vlahovic's camp in an attempt to reach an agreement during the international break.